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By Stacy M. Brown, NNPA Newswire Senior National Correspondent @StacyBrownMedia
Published: 24 September 2021

LOS ANGELES, CA – This year marks the 60th Anniversary celebration of The Temptations, the legendary, Grammy Award-Winning group known as the “No. 1 R&B Artists of All Time” (Billboard).

And releasing today is their brand-new single, “Is It Gonna Be Yes Or No,” a duet between the group and the equally legendary Smokey Robinson, the man who delivered their first hits.

The song, also written and produced by Smokey, is a preview of the upcoming TEMPTATIONS 60 album.

The single and taster of their 2022 album, Executive Produced by Temptations’ founding and sole surviving original member Dr. Otis Williams, is available, HERE.

A tempting offer

Robinson brought in stellar studio musicians to play on the ballad, including his longtime associate Dave Garfield on keyboards, bassist Freddie Washington and drummer Steve Ferrone.

And in all the years Robinson has delivered such timeless Temptations classics as “The Way You Do the Things You Do,” “My Girl,” “Since I Lost My Baby,” “Get Ready” and more, the duet marks the only time he and the Temptations have sung lead together, save for a recording of “The Christmas Song” in 1989.

“It’s wonderful to be back together. When The Tempts first met Smoke we were teenagers, young black men in Detroit who had no clue that our partnership at Motown would produce ‘My Girl,’ one of the greatest hits of all time,” says Williams.

“And our success together didn’t stop there. We had chart hit after chart hit and, soon after, our music was heard around the world. Now, 60 years later, as I turn 80, Smoke and I have come full circle. I never imagined we would have the opportunity to get back in the studio and do it all again.”

Smokey adds, “When Otis called me and said, ‘Hey man, we’re doing a new album and we’d like you to do a song, that got me excited about working together again. That was it, that’s all it took.  I proceeded to write a new song for them, and I was very happy to, because it’s been a long time. When I showed up at the studio, Otis said, ‘Man, I want you to sing on this one with us.’ So, I said, ‘Oh, okay, I’m very excited about the song, let’s do it! You, know, it's just great working with them, always.”

The Temptations’ 60th Anniversary campaign launched this summer and will run through June 2022, in a celebration befitting one of the most revered and prolific musical institutions of all time.

WIlliams's milestones

The year-long campaign includes the new album in 2022; a 50-city tour through the end of this year, with more global dates to be announced; remastering of their music videos, including “Standing on the Top” with Rick James and their No. 1 hit “Stay;” a new content series; the Imperial Theatre re-opening on October 16th of the Broadway musical, Ain’t Too Proud: The Life and Times of the Temptations, based on Otis

Williams’s personal journey that was nominated for 12 Tony Awards, including Best Musical and won the Tony Award for Best Choreography at the 73rd Tony Awards ceremony in June 2019 and whose Ume cast album was GRAMMY-nominated; and celebratory events along the way including Otis Williams’ 80th birthday on October 30th.

Their Emmy Award-Winning Television mini-series, The Temptations, which first aired to rave reviews in 1998, is still on air or streaming every day somewhere in the world.

Williams’ critically acclaimed autobiography, Temptations, was recently released as an audiobook edition for the first time, with a new introduction by Williams.

Temptations history

The Temptations are today one of the most iconic, bestselling brands in the entertainment world. With Otis Williams, the founding and sole surviving member of The Temptations, their track record of history-making music is breathtaking, their presence across multi-media platforms has never been more vivid, and their popularity is ever-increasing. Most recently, adding to their dozens of sampled tracks, their hit “Papa Was A Rollin’ Stone,” was used as the foundation of the Migos smash, “Avalanche.”

The Temptations were among the first African American musical artists to crossover into mainstream America and appear on popular, national mainstream television programs, such as The Ed Sullivan Show, and The Hollywood Palace in the 60s. Trailblazers, the group’s star power was so striking that these top-rated, national programs, and many others, scheduled appearances for the Temptations multiple times during a single year.

At the time, this was an unparalleled accomplishment for African American entertainers. The Temptations helped change the face of primetime television and fueled the growth in the performing arts and entertainment world for African Americans artists forever.

Temptations honors

The Temptations rank No. 1 in Billboard magazine’s most recent list of Greatest R&B/Hip-Hop Artists of All Time, and the group appears in the magazine’s list of 125 Greatest of All Time Artists. Rolling Stone magazine commented that the Temptations are “Indisputably the greatest black vocal group of the Modern Era…,” and listed the group’s Anthology album among the 500 Greatest Albums of All Time.

The group has won four GRAMMY Awards, including Motown’s first-ever statuette, awarded to the Tempts for “Cloud Nine” for Best Rhythm and Blues Performance by a Duo or Group, Vocal or Instrumental in 1969.

The Tempts were also awarded a GRAMMY Lifetime Achievement Award, while their No. 1 hits “My Girl” and “Papa Was A Rollin’ Stone” are in the GRAMMY Hall Of Fame. The group has been inducted into the Rock & Roll, National Rhythm & Blues Music, and Vocal Group Halls of Fame, and they have a star on both the Hollywood Walk of Fame and the Apollo Theater’s Walk of Fame.

Throughout the group’s evolution, they have released countless gold, platinum and multi-platinum chart hits, many of which are considered American masterpieces. They have 16 No. 1 R&B chart albums, 44 Top 10 R&B chart hits, including, 14 No. 1 R&B singles, plus four No. 1 Hot 100 singles.

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